Jump to navigation Jump to search Not to be confused with Belvita. Velveeta is a brand name for a processed cheese product that tastes like an American cheese. It was invented in 1918 by Emil Frey of the “Monroe Velveeta queso Company” in Monroe, New York. The product was advertised as a nutritious health food.
In the 1930s, Velveeta became the first cheese product to gain the American Medical Association’s seal of approval. The name Velveeta was intended to connote a “velvety smooth” edible product. Smoothness and melting ability are promoted as properties that result from reincorporating the whey with the curd. Kraft Foods has marketed Velveeta as an ingredient in chile con queso and grilled cheese sandwiches. In the 1980s, Velveeta used the advertising jingle, “Colby, Swiss and Cheddar, blended all together” in its US television commercials to explain its taste and texture because real cheese was used in the product at that time. Velveeta Brand History, Accessed December 23, 2010. There is No Shortage of History When it Comes to Velveeta”.
Food and Drug Administration to Kraft Foods North America, Inc. These Velveeta recipes run the gamut from appetizers and dips to sauces for entrees. This gooey ingredient can even show up in dessert. Southern-cuisine expert and cookbook author Diana Rattray has created more than 5,000 recipes and articles in her 20 years as a food writer. Velveeta may be one of the more enduring results of American food processing magic. You surely stumbled across this dip at some point, given its ubiquitous status in college frat houses, at Mexican restaurants, and on football party menus.
Pair ground beef and canned tomatoes with green chile peppers or salsa in this easy cheesy dip. The recipe specifies a shredded Mexican-blend cheese or cheddar, but you can easily substitute an equal amount of Velveeta in this tasty buttermilk cornbread. This flavorful dish comes together in a snap with a package of Velveeta shells and cheese, along with condensed soup, chopped cooked chicken, and frozen vegetables. Continue to 5 of 10 below. Ask your tasters to guess the secret ingredient in this recipe and let the fun begin! Add some ground beef and a can of no-bean chili along with the Velveeta in your crockpot, and you get the meat version of the Mexican cheese dip. Broccoli and cheese go together like apple pie and ice cream.
Frozen vegetables make quick work for you in the kitchen and Velveeta makes your kids’ vegetables disappear in a jiffy. It’s a win-win, or maybe just a clear victory for you. Continue to 9 of 10 below. Taco seasoning flavors the easy, cheesy sauce for these meatballs. Serve them hot from a chafing dish or slow cooker, over rice or with tortilla chips. Canned beans and Velveeta cheese team up in this stick-to-your-ribs taco soup.
Ground beef and two kinds of canned tomatoes add the signature flavor to the soup. Sign in using your email address to enter for another chance to win the grand prize trip to the 2022 Big Ten Men’s Basketball Tournament in Indianapolis or one of thousands of instant win prizes. Please enter a valid Email Address to continue. Please complete all the required fields to continue. You cannot use special characters when filling out your first or last name. IF SO, HOW OLD ARE THEY?
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